Everything you need to
understand the new internet.

See visits from ChatGPT, Claude, Perplexity, Gemini, Copilot, and other AI referrals instead of losing them inside direct traffic.

Give returning visitors recognizable profiles, follow their sessions and actions, and connect acquisition to page, event, click, and download conversions.

Watch human activity as it happens, inspect a visitor’s journey, and use a presentation-ready live view with a 30-minute rewind.

Compare sources, media, campaigns, landing pages, ad creative, spend, conversion paths, and imported CRM outcomes in one place.

Ask questions about your own analytics, generate briefings and forecasts, investigate anomalies, and turn findings into monitored alerts.

Separate human visits from known crawlers and automation signals, inspect crawler activity, and keep human reporting clean with shared traffic filters.

Measure command adoption, errors, duration, versions, and developer journeys with the Node SDK and BetterMeter CLI.

Understand which MCP tools AI clients call, which clients use them, and where success rate or latency needs attention.

Track endpoints, methods, status codes, latency, and callers through SDK helpers and middleware for Express and other Node services.

Monitor search rankings, backlinks, brand mentions, and how AI answer engines describe your company across tracked prompts.

Compose site-scoped dashboards and reports from reusable widgets, save layouts, and keep live metrics connected to the same analytics layer.

Start with cookie-free anonymous measurement, query-free stored URLs, secret-keyed identifiers, access controls, exports, deletion, and explicit opt-ins for durable data.